Best Digital Marketing Dubai

Is our world of advertising and marketing headed towards super specialization? Or, in a weird, wonderful, roundabout way, are we headed towards a more collaborative, integrated environment? Advertising was an art form. A creative beauty. Then, somewhere along the way, it evolved into both a n art and science. With accountability, with data, with technology and its immense enabling power, today advertising per se does not exist apparently. Today it is engagement, today it is conversation, it is dialog. And it is fast becoming a collective of specializations. Skill sets are no longer broad spectrum, they are now highly honed areas of zoomed in qualities and knowledge. Cesar Hidalgo, a physicist at Massachusetts Institute of Technology and author of Why Information Grows, coins the word “personbyte” to describe the amount of knowledge that one person can reasonably know. The personbyte isn’t getting any smaller but — relative to the knowledge that needs to be mustered to produce a modern ...

There is a lot of debate around display ad viewability. Many of the ads that brands pay for never really appear on the display screen. Advertisers are ken to shift towards paying for viewable instead of served impressions and thanks to advancements in technology and better standards in tracking we are now able to measure which digital ads are actually viewed. The industry standard of a viewed ad is simple: A display ad is considered viewable when 50% of an ad’s pixels are in view on the screen for a minimum as defined by the of one second, Media Rating Council. Out of this we get what is called a 'Viewability Rate' … Percentage of ads determined viewable out of the total number of ads measured. Here are five key factors to consider regarding ad viewability: 1. Page position is key . The most viewed ads are right above the fold – not on top of page. This goes against what most marketers believe. Age old wisdom (actually, how old is age old in the interweb?) suggests that the hor...

Digital marketing services is one of the best means of reaching a large number of people for a while. This will effectively promote their brand, so you can quickly capture the attention of the audience. It will attract many interested buyers to your business will promote your brand in the market, and bring out the leader of a product or service. Let's look at some popular digital marketing technologies, each aimed at people use handheld devices to find information on: • Video Distribution • Pay Per Click(PPC) • Email Marketing • Social Media I Creative Mind is operating from Dubai, Cochin and Ahmedabad in India with a work force of more than 35 professionals and growing, with a strong base of more than 600 customers for various Solutions. We generate integrated ideas that push Businesses, Brands and Reputation forward. We are excellent in the following services. 1.        Web Design & Development 2.        Web Hosting 3. ...