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Showing posts from October, 2017

Job openings in advertising, media, digital agencies in Dubai and the Middle East

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4m to read /  Here are some current openings across the region at the group of agencies where I work. A lot of these job openings are for digital roles . Open Vacancies – October 2017 Senior Digital Media Planner – Riyadh Marketing, business or related subject with expertise in digital and social media. 3-5 years of experience in media department or media company. Digital Analytics Manager – Dubai Ideal Candidate should have a solid understanding of marketing analytics, audience targeting and online advertising. This role requires a highly collaborative individual who is analytical and comfortable using data-enabled problem solving capabilities to ensure success. Well understanding of Audience Management & Data Visualization, DMP, and Audience Development. PR Sr Account Manager/ PR Associate Account Director – Dubai 6 – 7 years Public relations experience, if possible working in PR agency. Understand the requirements of the market and looking to join a hardworking and fun team....

5 Ways for your Brand to be Always Customer Focused

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3m to read / In our increasingly connected world, it is imperative for brands to be seen as customer focused – always and continuously. It is a relentless pursuit of happiness – for your consumer, your customer, and not necessarily for your brand and your team. But focusing on the customer does have its payoffs. Here are five simple things you can do to keep your customers, in the loop, informed, interested and happy... 1. Build a sense of trust.  Whether or not, you offer some kind of customer service via your online channels, it is important that you build a sense of trust with your customer. Relationships are built on trust. It depends on the way you 'speak' to your customers on your social channels, your website, your chatbots – and particularly offline. Be clear in delivering a message that is consistent about what you do, what your brand or product promises, how you deliver on that, and what your customers (and your target audience) can expect from you. Keep your customer...