6 Winning Social Media Post and Content Ideas that help engage audiences

3m to read / Here are some ideas for social media posts that help your brand keep your audience engaged. You should not be posting content that's focused purely on your brand – that's boring. But even if you post on topics that are interesting, that somehow connect to your brand, you still need inspired content buckets to use to vary it up a bit. Here are a few content types that you can use to keep your audience interested and engaged: Before you start, you really need to know your audience. Your customers, your targets are looking for content that helps them, content that is useful to them, in context of your brad or product. It is critical to realize that Customer Insights is your First Step in any Digital Marketing . Once you are armed with that insight, you can develop posts that serve to those areas of interest... 1. How-To 'How-to' posts have immediate value for your audience. They are practical, it helps them with their daily lives or solves a particular prob...